Creating Reality

An introduction to immersive technology for art and artists

Thursday 25 July - Friday 26 July 2019  10am - 6pm


Immersive technology offers a new medium for artistic expression and exploration. Although it holds huge creative potential, it can be an overwhelming area for artists to move into, particularly for those with a background in traditional media. This event offers artists and creative professionals an unbiased grounding in virtual reality and augmented reality, enabling them to understand the options available and develop their immersive concepts.

This event is aimed at fine artists and people working in creative disciplines such as design, illustration and film, who wish to extend their practice into immersive media.

No previous experience is assumed.


Alex Peckham

Alex Peckham

Alex is an artist whose practice encompasses sculpture, installation, image and virtual space. His 2018 work Forever used a combination of photography, video and virtually rendered environments to create a surreal, dreamlike experience exploring themes of trauma and healing. Forever premiered at Brighton Digital Festival in 2018 and was subsequently shown at Play UK, Macedonia.

Before embarking on his solo career, Alex was Technical Lead with internationally renowned artists' group Blast Theory, where he led technical development of the multi-award-winning app Karen and My One Demand, a film shot in one take and performed on three consecutive nights on the streets of Toronto, broadcast live to cinemas across the city.

Sophie Dixon

Sophie Dixon

Sophie Dixon is a graduate of the Netherlands Film Academy Master's Programme and Co‑founder of Her work uses Virtual Reality and Mixed Reality as part of her continued enquiry into how we construct narratives about the past. She is an experienced educator and has delivered workshops at the Wellcome Library, British Museum, University of Sussex Digital Humanities Lab and MozFest. She was Creative Producer for Mnemoscene’s award-winning mixed reality work Nomad, leading both concept design and production for the project.

Sophie's creative work has been shown at the EYE Museum Amsterdam, Turner Contemporary, and Brighton Cinecity.


Both days run from 10.00 until 18.00.

The first day offers a grounding in the main issues that surround artistic work with immersive technology, together with some discussion. The second day focuses on developing your ideas through a range of fun group activities, giving you knowledge tailored to your concept that you can take away and develop.

You are welcome to attend on both days, or only on the day you feel is most relevant to you. If you feel you do not have a good basic understanding of current immersive technologies, you are encouraged to attend on the first day if you plan to participate on the second day.

Day one

10.00Registration and coffee
11.00The creative case for immersive work
Why immersive? Is this the best medium for delivering your work?
12.00What is possible? The artists' toolkit
14.00Experimentation and prototyping
How to prototype immersive projects. The artist has multiple roles.
Practical approaches and production. Working with specialists.
15.00Philosophy and ethics of immersive work
Ethics and responsibility. Morality and participant welfare.
Artistic integrity. Should I know how to do everything?
16.00Showing your work
17.00Group discussion

Day two

Day two is based on development of your own ideas through activities and discussion. To get the most out of the day, please have an idea or project you would like to develop to share with the group. Vague ideas are welcome, so don't be shy! You will learn a lot from exploring concepts with each other, so you only need a seed of an idea to begin.

10.00Registration and coffee
10.30Pecha Kucha
Each individual or organisation takes two minutes to explain an overview of the concept they would like to develop to the group.
11.30Open Crit
A group discussion focused on transforming your idea into an immersive project.
14.00Afternoon sessions
The afternoon is split into two sessions. These are:
Creative implementation and experience design
Activities enabling you to devise an approach to developing your idea creatively. You will learn to identify creative questions you may not have considered that often arise in immersive work.
Technical specification and viability
Activities to help you understand the technical requirements and feasibility of your idea. You will learn to develop a draft technical specification that can be used to communicate your idea with others, such as developers and technical specialists.


You may purchase individual day tickets or a two day ticket. Ticket price includes lunch.

1 day ticket: £125 (full price) / £60 (concession*)

2 day ticket: £215 (full price) / £100 (concession*)

*We have a limited number of concessionary places available for students and other concessionary circumstances. Please bring proof of status with you for student concessions. If you are not sure if you qualify for a concessionary place, please contact us.

Ticket prices exclude eventBrite fees.

Book tickets


Location & dates

Thursday 25 July - Friday 26 July 2019
10am - 6pm

Creating Reality will be at The FuseBox, a creative space in Brighton just a few minutes walk from Brighton Station.

The FuseBox, Level 4 North, New England House, Brighton BN1 4GH


If you have any questions we would love to hear from you! You can reach us at: